 |
|
|
|
|
|
Merger and Acquisition
Situation
A high tech. company acquired a competitive company. The challenge was to successfully merge their businesses while continuing to provide a high level of service to their customers.
Communications Approach
- Conducted frequent planning sessions with Senior Management
- Helped Integration Team perform “support” and “ambassador” roles
- Developed manager’s communications
- Issued frequent electronic updates to employees
- Established communications measurement
Results
- Wave 1 of the internal communications survey indicated positive results
- Feedback from Senior Management was supportive of communications
- A short hiatus in employee updates indicated that regular employee communications were needed
- Ownership for on-going internal communication was established.
Back to Stories
|
 |
|
|
|
|
